Paid ads have lost their luster to many online marketers, new and experienced. Why? because the stories of people making a fortune off of ads have seemed to all but disappear except for a few narrow industries while stories of people and businesses dropping thousands for virtually no return. Or sometimes literally no return at all.



Client Attraction University Knows Online Ads

This is a bad deal because the truth is that there is still huge money to be made with ads. The fact that so many people are doing it badly actually means there's even more business to be had for people doing it right. The key is having a mentor who can teach you to avoid the pitfalls while cashing in on best practices that will deliver tangible results.



Client Attraction University is all about giving you the full package. Not just the tools and actions right now, but understanding the concepts to adapt whenever the market changes.



Why Do People Lose Money on Ads

The truth is that most people are losing money on ads because of a few critical details. These may seem small but they have a huge effect on the bottom line. The days of being able to throw up cheap non-optimized ads with no tracking or optimized sales funnels and getting huge returns are over.



That being said, there are still plenty of money to be made by individuals and businesses of all sizes. The first step is getting help from an experienced mentor or group of professionals like those at Client Attraction University who can help guide you to make sure you're not making these critical mistakes.



Mistake #1: You Don't Have a Pixel Setup

How are you tracking results if you don't have a good pixel setup? Don't rely on after the fact analytics to try to see what's working. You need reliable early data to act and adjust when you see what's working and what's not.



Data is important. You need the ability to track what ads are getting clicked, which placements are working. How are you going to do proper A/B testing without the proper information? The short answer is that you're not and that means you are almost certainly working with ads that aren't fully optimized.



If you don't know how to setup a pixel, you need to learn. At least you need to if you want to make money from your online ads.



Mistake #2: There Is No Marketing Funnel in Place

If you drive traffic to a generic site, blog, or general page, you're not going to see major results. You need the traffic going directly to a product, sale, or deal that is going to encourage a sale. You can have the best sales funnel in the world on your blog, but if it's buried on a specific page and your ad is driving people to the home page, 99% of the time they're not going to do the work to look around and stumble onto that page.



You need a marketing funnel that you can test, optimize, and make the sale. That's where your paid ad traffic needs to be going.



Mistake #3: Have the Right Offer in Place

The better the match, the better the conversion. You need to make the most of each customer willing to give you a chance. There shouldn't be a one time sale, but a follow up. Sell the book, then offer coaching or a course. Selling a course? Have coaching, a membership site, or even one on one mentoring after that.



If you don't have a hot ticket back end offer, you're shooting yourself in the foot.



What Are You Waiting For?

Avoiding these mistakes will go a long way to make sure your ads are profitable. Take a look at the free resources being offered at Client Attraction University to get the free playbook on how to make sure your ads stay profitable!



Related:

https://clientattractu.weebly.com/blog/marquel-russell-the-king-of-client-attraction-helps-entrepreneurs-land-high-paying-clients